Chase PR

CASE STUDIES

Teva

Pioneered in 1984, Teva stands for freedom in footwear. Teva believes that how you choose to live is the ultimate form of personal expression and our products are crafted to be accessible, versatile and a celebration of the independent spirit. Creator of the original sport sandal over three decades ago, Teva products are now sold in over 40 countries worldwide.

For more information on Teva, a division of Deckers Brands, please visit www.teva-eu.com or follow @TevaEurope.

Strategy & Results

As part of its overarching PR strategy, Teva, being one of the leading outdoor, sports sandals tasked Chase PR with elevating its presence in the fashion arena. Starting out with just a handful of samples, Chase PR successfully reinvigorated the humble sports sandal, being featured in the likes of Grazia, Esquire, GQ and the Telegraph to name but a few.

Chase PR successfully re-launched Teva into the fashion arena and as such, Teva were so pleased with the results achieved that they took on Chase PR to represent all PR activity for the outdoor business too. Over the last few years, Chase PR has held very successful press events, and press trips, including pan-European press trips to the UK’s largest music and arts festival, Glastonbury.

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